THE SMART CONNECTION BETWEEN ANALYTICS & ADVERTISING PLATFORMS.
Looking to elevate your campaigns with optimized bidding?
With our latest solution ed.AdConnect, harness the power of your Analytics data to supercharge your bidding strategies and drive impressive results across platforms like Google Ads and Microsoft Advertising (Bing). Get started with smarter, data-powered bidding and drive your campaign performance to new heights.
Analytics data for smart bidding strategies
In today’s paid search landscape publishers hold most of the control – limiting the visibility and insights marketers need. ed.AdConnect changes the game by putting control back in your hands, providing actionable insights and optimization levers, allowing you to make informed decisions that enhance your campaign performance and ROI.
Unlock unmatched insights and control over your campaigns with our powerful, independent solution that integrates data from any source directly into your performance metrics. Harness the industry’s leading, scalable, and efficient search platform and gain exclusive insights that illuminate black-box ad formats and empower you to take charge of your paid search strategy like never before.
Leverage ed.AdConnect’s data insights for automated campaign optimization: With ed.AdConnect, access in-depth audits and insights to automate impactful actions across your campaigns. ed.AdConnect provides the basis to easily adjust bids and budgets, modify ad statuses, and more – all with the help of our single, powerful solution.
💡 You have individual customisation requests for ed.AdConnect?
Of course we can flexibly customise our product and workflow according to your individual rules, needs and wishes. Let us know!
Benefits
ed.AdConnect is interesting for:
- Users who want to take advantage of Smart Bidding and aim to enrich campaign data in their paid ads platforms with first party Analytics data.
- Data-driven users who want to utilize their marketing budget more efficiently through our automated & GDPR compliant data push to Google Ads and Microsoft Advertising.
Advantage: Expand reach and sharpen audience focus
- Maximize your advertising objectives with data-driven smart bidding that aligns with your specific conversion goals.
- Use rich insights from your first-party data to uplift campaigns within your advertising platform based on their impact.